We’ve just implemented a comprehensive overhaul of the way in which we hope publicists will interact with our editors and writers. The purpose of this transition is twofold: one, our writers and editors are almost exclusively virtual nowadays, meaning physical mail is no longer an effective way of communication with us; and two, we’re doing our best to contribute to the green cause, and reducing/eliminating the enormous amount of paper we recycle each year in this regard is a major initiative for us. For publicists, these changes should save you money, and increase your effectiveness in reaching the correct writers and editors most efficiently. Click here to read about the process for proposing stories and submitting listings. And feel free to email me with your thoughts and suggestions about how this will work. (Brian Hieggelke)
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